(a) determine and verify the Service Charges payable by you and administer our relationship with you.
(b) comply with any statutory or regulatory requirement.
(c) compile statistical and demographical profiles about you for our business and marketing activities and
to customize our Services to you. While we are entitled to use such information about you for our own
internal business purposes without limitation, we will only disclose it in an aggregated form which is not
capable of being used or interpreted in such a manner as to identify you; and
(d) monitor your use of our Services for the purposes of ensuring compliance with our Terms of Service.
2.3 We collect and store your Correspondence Information and Personal Identifiers to:
(a) comply with our obligations under law; and
(b) monitor your use of our Services in order to ensure your compliance with our Terms of Service. Any
Personal Information which we collect and which we may use in an aggregated format ensuring you are
not individually identified is our property. We may use it, in our sole discretion and without any
compensation to you, for any legitimate purpose including (without limitation) the commercial sale thereof
to third parties. Sometimes we use "cookies" so that we can provide you with more customized
information when you return to our website. "Cookies" are used to store user preferences and to track
user trends, so as to enhance your interactive experience and generally improve our Services to you. You
can set your browser to notify you when you are sent a "cookie", giving you the chance to decide whether
or not to accept it. If you do accept a "cookie", you hereby agree to our use of any Personal Information
collected by us using that Cookie. You may update your Profiling Information at any time on the website.
You acknowledge and agree that in the interests of improving personalization and Service efficiency, we
may, under controlled and secure circumstances, share your Personal Information with our affiliates (an
entity which is our subsidiary or holding company or a subsidiary of our holding company or an entity
which controls, is controlled by or is under common control with us).
2.4 We use your personal information to:
(a) help us provide personalized features, tailor our sites to your interest, for promotional offers through
our business associates and partners, to get in touch with you when necessary, to provide the services
requested by you, to preserve social history as governed by existing law or policy, direct our efforts for
product improvement, contact you as a survey respondent, notify you if you win any contest, send you
promotional materials from our contest sponsors or advertisers, recognize your access privileges to our
Web sites, track your entries in some of our promotions, sweepstakes, and contests to indicate a player's
progress through the promotion and to track entries, submissions, and status in prize drawings, make
sure that you don't see the same ad repeatedly, help diagnose problems with our server, administer our
Web sites, track your session so that we can understand better how people use our sites.
(b) We will not use your financial information for any purpose other than to complete a transaction with
you. We do not rent, sell or share your personal information and we will not disclose any of your
personally identifiable information to third parties unless: we have your permission, or to provide products
or services you've requested; or it is shared with our business associates and partners for promotional
offers; or to help investigate, prevent or take action regarding unlawful and illegal activities, suspected
fraud, potential threat to the safety or security of any person, violations of PinkBlue.in’s terms of use or to
defend against legal claims. We share your information with advertisers on an aggregate basis only.
(c) We share information such as your profile details (mentioned above in detail) and device id, between
different platforms of ours, including from our Android app to our web platform and the engagement tools
we use, through APIs at pbmeta.com:8000and other integrations, to deliver personalized experiences to
you across our platforms, and to offer a unified experience.
(d) We share information such as your profile details, transaction history, set preferences if any, with the
Pharmacy partners with whom you have transacted to facilitate them to service your orders and promote
their store to you.